The last few years have been turbulent, to say the least, what with a pandemic, Brexit, political turmoil and recession. With that, we’ve seen a drastic change in human behaviour.
Over half of marketers (59%) are now finding it harder to predict changing consumer priorities, and nine in ten (91%) say their brand and business model will need to evolve to keep pace (CIM).
Adjusting to the changes and being ready for the next wave of disruption is the marketer’s current biggest challenge.
Our brand new eBook, a companion to our recent webinar, delves into the shifts we’ve seen and provides expert insights on how to adapt and also prepare for future market changes.
Download your copy now.